Friday, March 28, 2008

Help Fight Bunny Discrimination!!

Please help bunnies like my sweet Sam.

A new very well-funded start-up,, is really making a lot of noise in the pet world, especially with a ‘Shelter Makeover Contest’ that promises a MILLION DOLLAR makeover to a winning shelter and prizes of $5000 each to 19 runner-ups!

Unfortunately, not only are rabbits drastically under-represented, it appears they’re being intentionally discriminated against. There’s only one rabbit rescue in the running – Midwest Rabbit Rescue in Michigan. Midwest, after much effort, is currently sitting at #16. They have a shot at winning.

But it seems that some Zootoo members don’t consider rabbits legitimate pets and they’re ‘flagging’ tons of posts that earn the rescue points and posting rude comments (referring to rabbit meat and dog training tools, etc). Midwest is dropping in the standings. In just one day Midwest volunteers saw their standing drop from #12 to #17 because of unexplained deletions of their points.

(Insult to injury, the company itself features cats, dogs, horses, reptiles and birds on their home page, but no rabbits).

We REALLY need to raise awareness for our little friends, particularly on sites like Zootoo. Awareness means better vet care, more products, more adoptions, more donations.. the list goes on.

The best way to get their attention is to join the site with Midwest as your sponsor (that’s worth 200 points to them) and then do what you can (product reviews, news comments, etc) to continue earning points for the rescue.

To sign up at (and don’t worry, they don’t spam their members or anything), use the referral site:

If you register with the Midwest zipcode (48170), you can also sign up as a volunteer (another 100 points).

Only one person can sign up per email address, but you can have your whole family join as long as they have different email addresses. It’s only open to US residents, so you must list a US location.

All effort will be appreciated by the thousands of bunnies that go through the tiny, cramped warehouse space That Midwest calls home. (It doesn’t even have a bathroom!)

Rabbits must rule!! More info at Midwest's site...